Asset library

The background

The client needed the ability to centralize brand images, color palettes, videos, logos, and more within a shared workspace.

They required an asset library that would improve their digital strategies by streamlining workflows, reducing errors, and improving cross-team collaboration.

The process

• Reviewed existing color palettes and wireframes.

• Carried out competitive analyses to benchmark current processes and products.

• Created new, intuitive copy to guide users through a new experience.

• Implemented a What's New carousel to familiarize users with the new feature upon logging in.

• Reviewed designs with UX designers, project managers, and engineers.

• Established new priorities based on user research and validated potential copy with internal testers.

• Created online help content and training videos.

The docs

• Assets library online help